How To Buy Jeans Online (That Actually Look Good)

You read that right. How to buy jeans online. It sounds crazy – even though online shopping is getting more and more popular most people still wouldn’t consider getting jeans without physically seeing them first. It’s hard enough to find jeans that fit in brick & mortar stores, especially for us shorties, but I’ve discovered it is possible to find jeans that fit well online!

At first I was skeptical. I’m very brand loyal when it comes to jeans but after doing some research I decided to take the plunge with Mott & Bow. They’re a brand out of New York that are committed to making premium jeans at a reasonable price.

So, how did I successfully find a pair of jeans that fit perfectly online? Here are my golden rules of online shopping:


This is the most important thing when it comes to online shopping. Read as many reviews as you can. If you have time, read them all. The product’s copy will always glorify it but real people will give you a much better idea of what the product is like. And after you receive the product, leave a detailed review too! It doesn’t take too long and will be super helpful for the next shopper. If you feel comfortable with leaving your height/weight/measurements, do it.

Mott & Bow’s website was full of positive reviews, and that was what convinced me to try them. Everyone was right about the great fabric. It’s simultaneously soft, firm, and stretchy. It’s a little thick so not ideal for summer, but as the sun was going down and the temperature was dropping I was glad to be wearing them.

Most people said they fit a little big so I ordered a size down (24). I found that the fit was true to size and I actually wish I had ordered my usual size (25). The 24 does fit but let’s just say I wouldn’t wear them to a large meal.

Measure Yourself

Now that you’ve done your research, it’s time to get technical. Measure and compare yourself to the product specs. This will help you decide your size, along with what the reviewers are saying. Every brand is different so it’s important to check their sizing specs. For denim you should also know your inseam; that will determine what leg length you need. It may seem obvious but I’ve met a surprising amount of people that don’t know about inseams and buy jeans that are too long/consequently unflattering. Sometimes you don’t think about it. I didn’t until I learned what an inseam was and actually found jeans that were the right length.

Another big factor in getting these jeans was that they come in a 28″ inseam. Not a lot of brands carry that length, at least that I know of. From my experience most brands seem to think the average woman is model height. They must be only getting data from Scandinavian countries. Anyway, as you can see the 28″ length jeans are perfect on me and end at my ankles. They’re also a nice, high rise. It justified getting another pair of dark jeans because my other black jeans are only mid-rise. Oh, and technically these are dark grey.

And that’s it! Basically, learn as much about the product as you can. It’s like studying for a test. The more prepared you are, the better you’ll do. Of course there’s always a risk when buying clothes online but if you do it right, you should be fine.

How do you feel about online shopping? Would you buy jeans online?

Photos by Jon Pernul

I’m wearing…


  • Anya Dryagina

    You look absolutely great! Love your shoes and top!

  • Neguine

    Girl. You have such a Killer body it is actually insane. I never buy jeans online because my body is a weirdo and they always always fit different on me. Love you always!

    • Maria

      Aw you’re making me blush. Usually I don’t, before there was basically one brand of denim I trusted but these turned out amazing. I was pretty surprised.

  • Rebekah

    You look absolutely gorgeous and the outfit is so looking great


    love this look, that body suit is everything!


    • Maria

      Thanks! I’m pretty obsessed with it.


    ooh buying online is such a risk! I usually go and try a lot of brands to figure out my size in each, so when it comes to buying online I feel much more prepared xx

    • Maria

      Yeah, I’m so glad the jeans turned out to be great, especially since the brand was new to me.

  • Jessi Malay

    Great photos babe! Loving these helpful tips! Buying jeans is always so difficult because they vary in size and style!

    XO, Jessi

    • Maria

      Thanks! True, I’m lucky this was a pretty easy experience.

  • Paola

    Great tips! These jeans fit you perfectly!
    Love, Paola.

  • Eleine

    You look so amazing dear!

  • Christina Gliati

    I love those jeans on you (that’s because you have a very nice body). Me, I really have to try anything before buying eslecially jeans). Also I love the walk in the stores and seeing,trying things. With those tips you gave I believe that you can really fin something that really fits. Kisses!

    • Maria

      Thanks Christina! Usually jeans are hard for me too because of length and the proportions of my body, before this I basically only bought from one brand, so I’m lucky these ones fit so great. I get that, but I work at a store so on my days off I’d rather not go shopping lol.

  • Mercy

    You look really good! These jeans seem comfy and have a good fit!!!

  • Shaira

    You look really pretty! I love these shots! I rarely buy jeans online. Thanks for these tips!


  • Paola Lauretano

    Have a lovely weekend babe!
    Kisses, Paola.

  • Nicole

    Beautiful photos and i love your outfit! You have the cutest dog too! 🙂

    New post on GIRL ABOUT TOWN blog

    • Maria

      Thanks so much 🙂

  • Elisabete Carinha

    they fit perfectly on you..



  • Sarah


    So lovely !


  • Jessica

    I wish I had known these tips before – it took me a while to buy jeans online because getting the right fit is so tricky. Those jeans on you are fierce!

    Jessica |

    • Maria

      Thank you! Aw, well at least you know now.

  • Nevena Krstic

    Beautiful photos! These jeans look great on you! 🙂 xx

    • Maria

      Thanks Nevena 🙂

  • sarixrocks

    Great post! You looks so pretty!!

  • Shabrina Hazimi Putri

    Girlll, you’re killin’ the look! 😍
    Also, I’m in love with how beautiful and radiant your skin looks! Super envious of it 😍
    Also, I’ve never bought jeans online and I don’t think I will because getting a nice fitting pair of jeans for me would be very tricky!
    But I’m glad for you that you could manage to get the perfect jeans online! 😉

    Kisses from Tokyo,


    • Maria

      Aw thank you! I didn’t before this either but I’m really happy with the result.

  • Saida - She talks Glam

    These jeans do fit you like a glove, girl! I am one of those skeptical people, little by little getting more comfortable with e-shopping but still loving the brick and mortar shops much more 🙂 Love your top (bodysuit?) and how the golden hour makes everything shiny and beautiful! ♥ Love from England

    Saida | She talks Glam

    • Maria

      Thanks! It is a bodysuit 🙂 I started out small with things like scarves and sunglasses but now I’ll buy almost anything online. I work in a brick & mortar store so during my time off I’d rather not go to shops haha, I think that plays a big role too.

  • Cris

    I agree with you. It can be tricky buying certain items online but it can be done. Just follow some must dos like the tips in your post and it is wonderfully fine. Have a beautiful weekend. xoxo Cris

    • Maria

      Thanks! Online shopping is super convenient once you get used to it 🙂